Business
22 ideas, each explained on one page with a 60-second lesson you can play right there.
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Analysis paralysis
Overthinking and excessive research freeze choices instead of improving them.
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Attention Economy
When information becomes abundant, human attention becomes the scarce resource that platforms and advertisers compete to capture.
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Auction
An auction is a process of buying or selling goods and services through bids, which are offers of a specific price or terms.
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Catchiness
Catchiness is a measure of how easily a tune, phrase, or advertising slogan is remembered and how hard it is to forget.
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Cheetos
Cheetos is a brand of cheese-flavored puffed corn snacks produced by Frito-Lay, a division of PepsiCo.
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Convenience food
Convenience food is food that commercial companies prepare and package in advance so you can eat it with little to no extra cooking.
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Debt collection
Debt collection is the process of pursuing payments of money or other agreed value owed by a person or business to a creditor.
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Escalation of commitment
Why people double down on failing projects to protect their own past choices, violating standard cost-benefit reasoning.
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Foot-in-the-door technique
The foot-in-the-door technique wins a big yes by asking a small favor first.
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Goal setting
Specific, hard targets systematically outperform easy goals and do-your-best advice by focusing attention, effort, and persistence.
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Groupthink
Groupthink is a psychological pattern where members of a tight-knit group prioritize getting along over critically testing ideas.
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Instant Coffee
Instant coffee is fully brewed coffee dehydrated into soluble solids.
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Investment
An investment is the commitment of money or resources into an asset with the goal of gaining more money or value over time.
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Mere-exposure effect
Repeated exposure makes people prefer words, faces, shapes, and sounds, even without conscious awareness or rational reasons.
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Net worth
Net worth is the total value of everything you own minus everything you owe.
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Parkinson's law
Parkinson's law states that work expands so as to fill the time available for its completion.
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Planning fallacy
The planning fallacy causes people to underestimate the time, costs, and risks of their own future tasks while overestimating the benefits.
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Pomodoro Technique
The Pomodoro Technique is a time-management method that splits work into focused 25-minute intervals separated by mandatory short breaks.
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Social proof
Social proof occurs when people copy others to determine correct behavior during uncertain situations, often leading to genuine belief.
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Time Management
Time management is the practice of consciously planning and controlling how much time you spend on specific activities.
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Timeboxing
Timeboxing is a planning method that sets a strict maximum period of time for an activity and refuses to extend it.
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Work–life balance
Work–life balance is the equilibrium between a person's job and their personal life, including family, leisure, and health.